Brady Lange has such a playful take on sports wear and we love it! His bold patterns, textures and color choices would make you second guess that he is based in dreary (most of the time) Portland. On our visit to Brady’s Southeast Portland studio we met his adorable dog and chatted about growing up in a small town in Montana (he has collection of cowboy boots to prove it) to being where he is now. His upcoming spring summer presentation is on the 28th at Black Book from 7 to 10.
1. Why Portland? What was it that drew you to Portland or has kept you here?
I came to Portland for school, it was an easy transition from a small town to this city. Portland has always just treated me right, the people, the opprotunities, it’s never given me a reason not to love i. I mean, aside from the rain.
2. What are your favorite things happening in Portland (design or otherwise)?
Snowpocalypse. Usually once a year for two days, Portland freaking out about the snow. It’s entertaining.
And Content, where for one night the Ace dedicates a floor to designers to transform each room into their vision. It’s such a fun and awesome way to experience a bunch of designers all together in once place. I think it’s really cool and important event for Portland design.
3. How did your brand start?
Basically one day about a year and a half ago I just decided that I was ready to begin the journey of launching my own label and step by step made it happen for myself
4. What has been your biggest obstacle?
My biggest obstacle aside from the usual, time, money and trying to have it all has been over thinking things. I can tend to get inside my own head and have really had to learn to take a moment to step away and look at things objectively.
5. Who is your style icon?
I love Ethel. She is my muse, she is everything. She’s elegant, tough as nails and can probably hold her liquor. (She is pictured in the last photograph)
6. What are your favorite things about Portland?
I love that I can be on any street in any neighborhood at any time and find really good food.
I also love that Portland has such a strong sense of community and support for it’s creative types. It’s a tough road and having that support is really an amazing thing
7. What neighborhood describes your style the best?
Hmm, I feel like my style really fits into a lot of different lifestyles and could be incorperated into a lot of different peoples wardrobes so I don’t think I could just pick one neighborhood
8. Your favorite thing about your workspace?
I love that my bed is two feet away from my cutting table. I can finish up a piece and go crash to sleep within minutes ha.
9. Tell us two truths and a lie!
I have a small tattoo on my rump I got on a dare, I’ve ridden on top of a box car headed to Seattle, and I watch Die Hard at least once a month.
10. 5 things you can’t live without.
My friends and family, needle and thread, peanut butter, coffee, my sense of childlike wonder.